Inside Business Lead Specialist I and II

Company: Anne Arundel Workforce Development Corporation
Location: Hanover
Posted on: February 14, 2026

Job Description:

Job Description Job Description Description The Inside Business Lead Specialist is responsible for generating leads, advancing the sales process, and achieving/assisting in the achievement of opportunity-based sales quotas. The Business Lead Specialist will conduct research, identify leads, and reach business targets through telephone, email, and video conferencing. This individual will also actively participate in the planning and execution of company marketing activities providing vital input based on his/her interactions with prospects. Key Responsibilities Cold-call prospects that are generated by external sources of lead. • Develop sales opportunities by researching and identifying potential accounts. • Identify decision makers within targeted leads to begin sales process. • Penetrate all targeted accounts and radiate leads from within client base. • Collaborate with appropriate team members to determine strategic sales approaches. • Deliver results consistently by hitting KPI's and Standard Performance Goals that are identified for success. • Ensure follow-up by passing leads to appropriate stages with calls-to-action, dates, complete profile information, sources, etc. • Set up and deliver sales presentations, and other sales actions to set appointments daily. • Support client visits, events or trainings • Make outbound calls to clients via telephone and email. • Handle inbound, unsolicited prospect calls and convert into appointments. • Overcome objections of prospective customers. • Attend daily meeting. • Appropriately communicate brand identity and corporate position. The company reserves the right to add or change duties at any time. Skills, Knowledge and Expertise Must have served in a Business Lead Specialist I capacity and graduated per the Sales Manager for a minimum of 30 business days. Skills for both Business Lead Specialist I and II • Success in qualifying opportunities involving multiple key decision makers. • Strong knowledge of sales principles, methods, practices, and techniques. • Strong problem identification and objections resolution skills. • Able to build and maintain lasting relationships with customers. • Exceptional verbal communication and presentation skills. • Excellent listening skills. • Strong written communication skills. • Self-motivated, with high energy and an engaging level of enthusiasm. • Able to perform basic calculations and mathematical figures. • Ability to work individually and as part of a team. • High level of integrity and work ethic.

Keywords: Anne Arundel Workforce Development Corporation , Potomac , Inside Business Lead Specialist I and II, Sales , Hanover, Maryland